Kit Tagg Partner Case

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Partner Candidate · Financial Services · March 2025

Kit Tagg

Open new markets. Build scalable practices. Own global accounts from an architecture perspective. Raise the ambition of what Financial Services consulting can be.

I have spent 16 years at the intersection of Financial Services and technology strategy. I am pursuing the partner opportunity with Baringa because I believe it is a firm that will win in the new era of consulting. I want to help build that.

Leaving Accenture and becoming part of Baringa's culture will be a significant shift. I will be glad to leave behind the bureaucracy and limitations of the multinational machine, but I also recognise that the brand opens doors, and that I will need time to build new ones. What I bring with me is the experience of operating at superscale to bring about real change, market leading strategy capability, deep industry expertise, and trusted senior relationships. I bring too the resilience that comes from an up-or-out culture, and a deep drive to succeed.

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MD Profile

"He really is one of your best assets: grounded, funny, authentic, transparent, knowledgeable, humble, whip smart, politically savvy — the list goes on."

Dan Bennett, Chief Data Officer, S&P Global — unsolicited written feedback to Accenture UK Growth Lead, December 2025
16+
years experience
$8M
individual annual sales target, exceeded by multiples
$1B+
capital released for approved client strategies
50+
FTE Strategy community led
$0.5–3M
average deal size
↑X%
high margin strategy work

Personal Profile

I grew up in York, read Natural Sciences at Cambridge, and joined Accenture in 2009 on the back of an internship. I spent my first seven years in the deep technical and infrastructure part of the business, building a technical curiosity and understanding that underpins my work as a partner. For the last nine years I have worked in Strategy, almost entirely in Financial Services.

I currently lead the UK Technology Strategy practice, a team of 50 specialists across all industry groups, with 20% year-on-year headcount growth. In March 2025 I was offered the Global Technology Strategy Lead role. I have not accepted it, because I am having this conversation instead.

My strategy work in Financial Services has taken me to all corners of the sector, including banking, capital markets, insurance and wealth, exchanges, and data providers, giving me broad visibility of the Financial Services ecosystem. The relationships I have built there, at CIO, CTO, and CDO level, are the foundation of everything in this business case.

Outside of work I live in south-east London with my wife, two daughters, and our cat. My family shapes how I think about the kind of partner I want to be, present, sustainable, and building something worth building.

Track Record

2025

Global Intelligence Provider — Enterprise-Wide Digital and AI Reinvention

CEO-sponsored. I defined the enterprise technology and digital strategy spanning customer experience, data fabric, AI go-to-market, agentic architecture, and operating model. I built executive alignment across the leadership team and shaped the investment case for a $300M+ annual strategic portfolio. I mobilised 15 workstreams for FY26 execution and personally led the value office, enterprise architecture, and agentic enablement workstreams.

2024

Law Firm — Digital Reinvention and Operating Model Transformation

CEO-sponsored. I defined the enterprise digital strategy spanning legal case management reinvention, ERP selection, data lakehouse, front office AI use cases, customer portal, digital identity, cloud hyperscale partnership, and infrastructure outsourcing. I built executive alignment and shaped the value case securing a $400M+ multi-year mandate. I scaled the team from 10 to 150+ FTEs and oversaw delivery of a data lakehouse, four live AI use cases across knowledge management and legal drafting, and go-live of a pilot case management platform.

Key clients and experiences

S&P Global
London Stock Exchange
Fragomen
Deutsche Bank
Lloyds Banking Group
Novobanco
IG Group
Willis Towers Watson
Thomas Cook
Virgin Media

The Four Lenses

01

Market Opener

Market Infrastructure

Capitalise on established relationships at S&P Global and London Stock Exchange, and within the broader exchange and data utility ecosystem, to open a new and viable market segment for Baringa in market infrastructure Financial Services.

02

Practice Builder

IT Strategy

Build IT Strategy as a supporting and differentiating capability within Baringa's Financial Services industry group. Focus on key strategic wins to earn board-level trust, create conditions for large sustained pull-through work, and establish repeatable smaller work packages such as enterprise architecture and portfolio governance.

03

Account Architect

Partnership Accounts

Stand shoulder to shoulder with Baringa account leads as an architecture and strategy partner, developing deep understanding of clients' industry architectures by leveraging my blend of strategic and technical skills, to increase win rate and addressable breadth across the account.

04

Change Agent

Post-AI Consulting Model

Take an active role in reshaping how Baringa goes to market in a post-AI world in Financial Services, including the talent model, delivery approach, agentic operating system, commercial proposition, and the premium placed on human connection and storytelling as differentiating capabilities.

Revenue Outlook

I expect to build to £7M in annual revenue by Year 3. The majority of that growth comes from the compounding effect of the four lenses working together — market infrastructure relationships opening doors, IT Strategy wins creating pull-through, and account depth increasing addressable scope over time.

Year 1

£1.5M

Foundation investment year. Onboarding, building Baringa relationships, and securing the first key wins that establish credibility in the market.

Year 2

£4M

Network unlocked as non-compete lifts. Pull-through from Year 1 begins to compound. Practice model proven and replicable.

Year 3

£7M

Mature practice. Partner hired from within. Recognised market position in Financial Services IT Strategy.

Conviction

Foundational to the four lenses of my business case is the conviction that AI will reshape virtually every business system and process within Financial Services, from front office decision-making to back office operations, and eventually the leadership structures and economic models that sit above them. But we are still early in that curve.

Our clients face a once in a generation transformation and need help navigating it. But as companies build their own AI capabilities, consulting demand will permanently shift, rewarding those who deliver industry-differentiated expertise over those who simply deploy AI at scale.

Baringa's client trust, depth of human capital, and agility put it in a strong position to be at the forefront of post-AI consulting, taking market share from established players. That is the opportunity I want to help build.

People Leadership

I have managed teams from 5 to 150 FTEs across strategy and delivery. The feedback I consistently receive from clients and colleagues is that I combine commercial sharpness with stewardship and empathy.

My five commitments as a team lead

People first.

Family and personal commitments come before work because that is how you retain top talent. Flexibility is not a perk, it is how I run teams. We figure out how the work gets done around that, not the other way around.

A clear contract.

Upfront, I align on what each person needs from the situation and what I need from them, including a genuine commitment to their career growth over the next two to three years.

Rigorous daily review.

Every output that leaves the team comes through my queue. That discipline matters more now than ever, as systematic human review by experienced people is becoming a necessary behaviour in an AI-infused working environment.

Leading from the front.

I work through problems with people and take ownership of critical and complex tasks rather than delegating by default. Where someone can own something fully, I get out of the way and let them.

Accountability for learning.

I learn voraciously and do not wait for anyone to tell me what to learn next. I build that culture in my teams. If you learn it, I will give you the opportunity to use it.

What I Need From Baringa

Support through my non-compete.

Structured ramp up phase in which I work alongside Baringa's Partners to drive accretive work with existing clients, respecting my legal obligations, with an agreed plan to approach my broader network once those restrictions are lifted.

Help navigating Baringa's commercial systems early.

I recognise that how Baringa prices, structures, and complies deals will be very different to Accenture, and I want to become fluent in that quickly so I can start building the business without unnecessary friction.

A sustainable base in London.

I have a young family and would want to agree a London-anchored working model as a foundation from the start, with travel managed deliberately rather than by default.

There is a significant opportunity to open new markets in market infrastructure, build a differentiated IT Strategy practice, own global accounts at architectural depth, and raise the ambition of what Financial Services consulting can be at Baringa. I bring 16 years of proven strategy leadership, deep client relationships across the sector, and a track record of commercially accretive pull-through work.

This comes at a moment when consulting itself is changing. I want to invest my energy in a firm I believe has the right model for what comes next. That firm is Baringa.

Kit Tagg · Partner Candidate · Baringa

After 16 years, I'm grateful to Accenture. But I'm leaving for two reasons.

The new operating model isn't built for people like me.

And I don't think Accenture will thrive in a post-AI world. That's a view, not a criticism.

This isn't an AI case. But it kind of is.

I spent 16 years without AI building deep expertise in Financial Services and technology strategy.

But I believe small expert teams, working in new ways, will beat mega consulting machines once clients harness AI.

I've looked hard at where to go next. We spend most of our waking lives working, and I want to be somewhere I can help set the direction.

Baringa is my number one. Culture, client trust, agility, the best people, and real growth potential.

I believe it's a place where I can thrive. Opening the market infrastructure segment, building an IT strategy practice, delivering architecture leadership across key accounts, and driving the post-AI consulting model.

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